ROBIN MAJOR: VP of Creative — Telling Brand Stories in Culture and Sports







Good friend, talented designer and fellow surf rat, Juan Juan, and I teamed up on an ongoing self initiated project. Tired of following the brief and maticulously maintaining brand identities we launched the Never-Better project. We design, write, edit, and illustrate what we want in that moment. There is no brand. There is no brief. The result has been an exploration of personal style and taste centered around our love of surfing that has been well recieved in the industry.

Never-Better has been featured on Surfing Magazing, Surfer, The Inertia, and Stacking Clips..







CLIENT:
Me
PROJECT:
Whatever I felt like
ROLE:
Everything










CREDITS:
Dreamed w/ Juan Juan